Let’s Take It Back… to Ed Sheeran’s ‘Multiply’ Journey

edsheeranxWe are just days into a brand New Year, but 2017 is already looking like it will be a pretty epic one as far as Ed Sheeran fans are concerned. Firing up the excitement on New Year’s Day, Ed shared a 9-second-video displaying a handwritten message with the announcement that he’ll be dropping new music on Friday. Yes, this coming Friday (!) – how bloody exciting is that?! A Sheeran comeback is what (let’s just say) the whole world has been craving since he announced back in December 2015 that he’ll be taking a year-long break from music and social media, and now at long-last, the day of his return is nearly upon us. So, as the date draws closer to finally hearing some new material from our favourite guitar-playing-redhead, and he prepares for a brand new journey in his career. We thought it would be a great chance to take it back to his previous one with a ‘x’ throwback and get ourselves all excited for what’s about to come…

With the release of Ed Sheeran’s second studio album ‘x’ (pronounced Multiply), he and his career reached mind-blowing heights. His stardom status soared and the sheer talent that he has, became more apparent than ever before. Our first slice of the album came with the release of lead single ‘Sing’, which was produced and co-written by Pharrell Williams. The upbeat track was a huge international success and became Ed’s first UK number one single. Yep, we still can’t quite believe it was only his first UK number one either, but the greatness that followed certainly made up for it!

From the very beginning of his ‘x’ journey, Ed continued to raise the bar. The first notch being on May 5th, when he brilliantly played three ‘Multiply’ gigs in one day! The triple set began at the Steamboat pub in Ipswich, then went on to Koko in London’s Camden, before the finale gig in Dublin, where his entire set was streamed live on his website.

As always with our favourite artists, the build-up to hearing new material from them is always exciting. But the date we all anticipate the most is the day the album drops. In this case, it was 23rd June 2014, when Ed Sheeran’s second studio album was finally released worldwide. It was everything we had hoped for and more. An incredible Sheeran-masterpiece where every inch had been beautifully crafted into something very, very special. The world agreed, as the album was a huge success all over the globe and went on to become one of the best selling albums in the history of the UK. In December 2014, Spotify also named ‘x’ the most-streamed album in the world for 2014, with more than 430 million streams for the year. Now that’s epic stuff, right?

As always, Sheeran puts 100% commitment into his work, and so on 6th August 2014 in Osaka, Japan, Ed began his lengthy worldwide tour, which continued through Europe, America, Oceania and Asia until it wrapped up on 12th December 2015 in New Zealand. In all, Ed played a total of 179 incredible shows.

Shortly after the start of his tour, Ed’s second single ‘Don’t’ was released on 24th August. Followed by the stunning ‘Thinking Out Loud’ which became his third single, released on 24th September. The track not only had hearts all over the world melting into his sweet tones, but it also scored Ed his second UK number one single, as well as becoming his biggest hit in North America to date, reaching No.2 on both the US Billboard Hot 100 and the Canadian Hot 100. Plus, we have to give him some major props for those smooth dancing skills in the video. Damn, is there no end to his talents?!

As well as totally owning 2014, Ed Sheeran went on to take good care of 2015 too. Starting with the 57th Grammy Awards on 8th February, where he was rightly nominated for Best Pop Vocal Album and Album of the Year. Unfortunately, Ed didn’t take home the awards on the night, but he did go on to win Song of the Year and Best Pop Solo Performance for ‘Thinking Out Loud’ at the 2016 Grammy Awards.


Doing well at the BRIT Awards too, on 25th February 2015, Ed won the awards for British Best Album of the Year and Best Male Solo Artist. Plus he took centre stage to perform ‘Bloodstream’ his fourth single from the album.

One of the biggest highlights (for us) of the whole Multiply journey though, will probably have to be his three sold-out dates headlining Wembley Stadium on 10-12 July 2015. The whole experience was out of this world and captured forever with the filming of his first documentary ‘Jumpers For Goalposts’.

Well there it is, Ed Sheeran’s great Multiply journey. Just a man and his loop pedal making history. We cannot wait to witness what’s next…


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s